Team Advantage™ is an innovative approach to team development that blends team coaching with strategic business planning to drive performance and accountability. Proven to produce measurable and sustainable results, this process transforms both high-performing and underperforming teams, as well as teams led by new or transitioning managers. Outcomes include increased alignment, stronger collaboration, improved communication, and a renewed sense of ownership toward shared goals—ultimately enhancing both team effectiveness and business impact.
What differentiates team coaching from team building is the coaching phase during which the team development is solidified. The coach (or coaches, which can include internal and external coaches) continues to work with the team leader and the team over a period of time. Teams become accountable for their plan, and the coach serves as an outside voice and observer for actions that take place during the process.
The success of Team Advantage has been obvious by looking at the business goals achieved by teams using the process and the many positive comments following the experience. Research was conducted that further proved the effect of Team Advantage on team behavior. A researcher investigated the impacts of Team Advantage on 24 teams that were part of a large commercial sales organization. The results of the research confirmed the potential of Team Advantage to positively impact a company.
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